Anthropic just dropped a full

@brockmesarich

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Selling · SaaS › AI Tool

Claudeseen in 998 videos →

Why it worked

The video provides practical, real-world examples of how an AI tool is used to solve specific business problems, making it highly relevant and valuable to viewers interested in AI and marketing.

Summary

This video explains how Anthropic's marketing team uses their AI tool, Claude, to streamline workflows. It details three specific use cases: a morning briefing, a Google Ads audit, and a live reporting dashboard, demonstrating how Claude helps prioritize tasks and analyze data.

Structure

1Introduction to Anthropic's use of Claude in marketing
2Workflow 1: Scheduled morning briefing
3Workflow 2: Google Ads audit
4Workflow 3: Live reporting dashboard
5Call to action to comment 'Claude' for more information

Product placement

The video showcases how Anthropic uses its AI tool, Claude, for various marketing tasks, including generating daily briefings, auditing Google Ads, and creating live reporting dashboards. The tool is presented as a subject of the video.

Call to action

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Comment "CLAUDE" to get the full link to the recording.

On-screen text

ANTHROP Anthropic How Anthropic uses Claude in Marketing CLAUDE Hosted Growth down 1 Workflow 1 2 Workflow 2 3 Workflow 3 3 REAL WORKFLOWS NUMBER #1 SCHEDULED overnight Slack Gmail Google Ads ADs their day is prioritized and there NUMBER #2 GOOGLE ADS MINES flags with waits NUMBER #3 LIVE The team Instead fresh BREAK COWORK TO JUST CLAUDE Claude COMMENT "CLAUDE" Claude Cowork

Transcript

Anthropic just dropped a full record on how their internal marketing team uses Claude in marketing. Hosted by Anthropic's growth team. They break down three real workflows. Number one, scheduled morning briefing that pulls overnight from Slack, Gmail, and their ads platform. So their day is prioritized and right then and there when they sit down. Number two, a Google Ads audit that mines search terms, flags negatives with reasoning, and waits for human approval. And finally, number three, a live reporting dashboard. The team opens up instead of pulling fresh numbers. They even break down when to use co-work to just Claude. Comment Claude and I'll send you the full link to watch this recording.