Why it worked
The video uses a popular, lighthearted meme format to engage with a specific sports fanbase, leveraging the relatability of a fan's reaction to their team's performance.
Summary
A man wearing a Manchester United jersey and a motorcycle helmet performs pull-ups while a Korean children's song plays in the background. The video is a humorous take on the current performance of his favorite football team.
Structure
- 1Man hanging from a pull-up bar
- 2Man begins doing pull-ups
- 3Man continues pull-ups to the rhythm of the music
- 4Man finishes the set
On-screen text
Fans EMYU ketika tau timnya belum terkalahkan di tahun ini... hari ke 12