OPENAI'S $14M SUPERBOWL AD

@aipathwaysofficial

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Why it worked

The video leverages a high-profile event (Super Bowl ad) and a trending topic (AI) to generate discussion and engagement. By offering a critical perspective, it invites viewers to share their opinions and potentially discover alternative AI products like Claude.

Summary

The video critiques OpenAI's $14 million Super Bowl ad, calling it a missed opportunity that failed to showcase AI's capabilities. It contrasts this with the advertising of 'Claude,' suggesting a competition for the worst ad.

Structure

1Critique of OpenAI's Super Bowl ad
2Lack of AI capability demonstration
3Comparison with Claude's advertising
4Commentary on the state of AI advertising

Product placement

OpenAI's Super Bowl ad is discussed, and billboards for 'Claude by Anthropic' are shown.

Call to action

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On-screen text

OPENAI'S $14M SUPERBOWL AD All progress has a starting point. Claude by Anthropic More than work find it in the Claude

Original caption

OpenAI’s $14M Super Bowl ad was disappointing #SuperBowl #superbowlsunday #ai #chatgpt #claude #openai #greenscreen #greenscreenvideo #Tech #techtok #technology #2025 #marketing #superbowlliv #superbowllv

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Transcript

This OpenAI's $14M Super Bowl ad last night seems like a massive missed opportunity. They basically spent $12 million showcasing absolute nothing about the capabilities of AI. And I don't know any normie, quote unquote, or even a family member that's going to watch this and immediately want to sign up for the pro plan of chat GPT or even understand what it's capable of doing in their day-to-day lives. At this point, it seems like OpenAI and Claude are in a competition to see who can have the worst ad of all time, which is baffling given how innovative this technology really is. And make sure to follow for more daily AI content.