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4.8Talking HeadDirect Question hook
Hook
"Why do you always WFH?"
@siena_hutchinson
1.1K followers · usually 966 views a post
Views
4.5K
Likes
390
Comments
23
Shares
9
Why it worked
The video uses a relatable premise (working from home) and a heartwarming reveal (the dog) to create an engaging and shareable piece of content. The use of on-screen text and a clear, concise narrative makes it easily digestible for a broad audience.
Summary
A woman is working on her laptop when her dog comes over to her. She explains that she has a reason for always working from home, which is her dog.
Structure
- 1Woman working on laptop
- 2Dog approaches woman
- 3Woman explains her reason for WFH
- 4Dog is the reason
On-screen text
Why do you always WFH?
I have a reason...
The reason
Original caption
I think it’s a pretty good reason 🤭
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