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All breakouts
15.1Silent UGCPOV / Skit hook
Hook
We tricked our boss to dress like a skater boy
@culturekidsgroup
41.5K followers · usually 7.2K views a post
Views
106.2K
Likes
5.9K
Comments
32
Shares
181
Why it worked
The video leverages a popular nostalgic song and a relatable, humorous 'boss vs. employees' dynamic that encourages high engagement and watch time.
Summary
A group of employees films their boss walking around the office dressed in a 'skater boy' outfit while lip-syncing to Avril Lavigne's 'Sk8er Boi'. The video uses the song as a central theme to showcase the boss's transformation and his participation in the office trend.
Structure
- 1Boss enters the office in a skater outfit
- 2Boss lip-syncs to the song while walking around
- 3Boss shows off his phone playing the song on Spotify
- 4Boss skates on a couch
- 5Boss returns to his desk to work
Product placement
Spotify is shown on the boss's phone screen as the music source.
On-screen text
We tricked our boss to dress like a skater boy
but he was into it...
our honest reaction:
such a punk...
Original caption
genz boss finally dresses his own age
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