Here's the origin behind the cover art for DS2 by Future

@vivekxrama

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DS2 album cover art

Why it worked

The video taps into the 'Mandela effect' phenomenon and the intrigue of hidden details within popular culture, specifically album art. The surprising backstory of the artist's minimal compensation and the discovery of Future's face embedded in the cover creates a compelling narrative that encourages sharing and discussion.

Summary

This video explains the origin of the cover art for Future's album DS2. The image is a stock photo created by Slovenian artist Sanja Tošić in 2013, depicting ink dissolving in water. Tošić was unaware her work was used until the day before the album's release and was paid a minimal amount. The video also highlights that Future's face is subtly embedded within the artwork.

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Transcript, structure and on-screen text

7 beats, a 214-word transcript and 64 lines of on-screen text — the parts you need to write your own version.

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Original caption

the origin behind future’s ds2 album cover. the photo isn’t from a shoot — it’s a stock image a slovenian artist made in 2013 of ink dissolving in water. she found out it was on the album the day before it dropped. made somewhere between $0.33 and $80. and if you look closely, future’s face is hiding in the cover. thoughts?🤔 // follow for more via @future @artsanjatosic @thefader