The creator establishes a strong sense of empathy and shared struggle with her target audience, making them feel understood and validated. By dismissing external opinions, she creates an 'us vs. them' dynamic that fosters community and encourages engagement with her content.
Summary
The creator states that she doesn't care about opinions regarding her decision to take a GLP, focusing instead on supporting women who are doing everything right but are ready to give up. She directs viewers to her bio for resources.
Structure
1Dismisses unsolicited opinions on personal health decisions.
2Identifies her target audience: women struggling despite their efforts.
3States her content is for this audience.
4Directs viewers to her bio for resources.
Call to action
Resources are in my bio.
On-screen text
Respectfully, if you haven't run 15 half marathons...
If you haven't lived with PCOS...
If you haven't navigated perimenopause after 40...
I genuinely don't care what you think about my decision to take a GLP.
I care about the woman doing everything right who's ready to give up.
That's who I make content for. Resources are in my bio.
Original caption
If you don’t check these boxes, I don’t need your opinion. #perimenopause #over40 #womenshealth
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Transcript
If you don’t check these boxes, I don’t need your opinion. #perimenopause #over40 #womenshealth