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The video leverages a popular trend format of-the-moment trend and relatable trend ('trend with a friend') to showcase a curated selection of beauty products. The split-screen format with anime visuals appeals to a specific aesthetic, while the clear categorization of products makes it easy for viewers to find what they're looking for.

This is a slideshow showcasing various makeup and skincare products, presented in a split-screen format with anime-style illustrations on the left and product images on the right. The text overlays categorize the products as "skincare," "SPF," "concealer," "powder," "blush," "highlighter," "brow gel," "mascara," and "lip products."

NELLY Daily toner pad: ACTS - it is a skincare product shown as part of a routine. Removing it would change the visual demonstration of the routine. GLOW RECIPE: APPEARS - it is a brand name on a product shown. Removing it would not change what happens in the video. SKIN1004 Centella Ampoule: ACTS - it is a skincare product shown as part of a routine. Removing it would change the visual demonstration of the routine. LAKA: ACTS - it is a brand name on a product shown. Removing it would change the visual demonstration of the routine. ESSENCE all about matt! fixing compact powder: ACTS - it is a makeup product shown as part of a routine. Removing it would change the visual demonstration of the routine. INNISFREE NO-SEBUM MINERAL POWDER: ACTS - it is a makeup product shown as part of a routine. Removing it would change the visual demonstration of the routine. lilybyred: ACTS - it is a brand name on a product shown. Removing it would change the visual demonstration of the routine. romand: ACTS - it is a brand name on a product shown. Removing it would change the visual demonstration of the routine. Divage Solo: ACTS - it is a makeup product shown as part of a routine. Removing it would change the visual demonstration of the routine. LUNAR INFLUENCE HIGHLIGHTER: ACTS - it is a makeup product shown as part of a routine. Removing it would change the visual demonstration of the routine. BEAUTYDESSIN EYELASH SERUM: ACTS - it is a beauty product shown as part of a routine. Removing it would change the visual demonstration of the routine. SURE THING BABE: ACTS - it is a brand name on a product shown. Removing it would change the visual demonstration of the routine.