Got another Fine Flex nib 💚

@calm.one.page.at.a.time

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SoundTikTok sound · original sound - calm.one.page.at.a.time

Promoted product

Esterbrook Pen

Esterbrook.net is your source for all things vintage Esterbrook on the internet. Come here to find information on all the models Esterbrook produced during its time from 1858 to 1971.

2 videos2 creators

Why it worked

The video taps into the passion of fountain pen enthusiasts by showcasing a new, desirable item with a clear call to action for community engagement (ink color suggestions).

Summary

The creator unboxes a new Esterbrook fountain pen, showcasing its packaging and the pen itself. They express excitement about inking the pen and ask for ink color suggestions.

Structure

1Unboxing the pen from its outer packaging
2Revealing the pen's box
3Opening the pen's box to reveal the pen
4Showing the pen and expressing excitement

Original caption

@Esterbrook Pen Tok I need to get a second job because you keep coming out with pens I love ❤️❤️❤️❤️ Suggest an ink color please! #fountainpens #journaling #journal #writing #planner

5

Closing the box and showing a pen case

Product placement

Esterbrook (pen manufacturer): ACTS - the video shows a new pen from Esterbrook being unboxed and handled. Removing it would change the video's focus. Esterbrook (logo on box): APPEARS - a logo on the product packaging. Removing it would not change what happens in the video.

Call to action

Suggest an ink color please!

On-screen text

Got another Fine Flex nib 💚 I cannot wait to ink this one!

Transcript

Got another Fine Flex nib 💚 I cannot wait to ink this one!