CENTERFOLD

@meowmail.co

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Promoted product

Meow Mail Club

Meet Meow Mail: A journaling zine designed for cutting, pasting, and creating, delivered to your door every month! Contents include: A6 double-sided zine filled with journal prompts and ephemera for your junk journal, bujos, scrapbooks and sketchbooks, One Die-cut sticker, Pen-pal style letter written by me.

Why it worked

The video taps into the nostalgia of old magazine centerfolds and creatively repurposes that concept for modern journaling and scrapbooking, making a craft product feel novel and engaging.

Summary

The video explains the concept of a magazine centerfold and demonstrates how to use a page from a craft magazine as a removable insert or scrapbooking element. It highlights the versatility of these pages for journaling and other creative projects.

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Transcript, structure and on-screen text

5 beats, a 94-word transcript and 22 lines of on-screen text — the parts you need to write your own version.

Original caption

I’m constantly learning new things about magazines, printing and “old school” techniques hehe I love junk journaling so much that I started an independent monthly craft magazine called Meow Mail Club! Each month, members receive a zine, vinyl sticker, penpal letter and an extra crafty gift 💌 Happy international zine month too btw! 💖

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