Why it worked
The video likely performed well due to the visually stunning and unique nature of the custom jewelry, combined with the popularity of the Kung Fu Panda character. The use of relevant hashtags also aids discoverability.
Summary
The video showcases an elaborate, custom-made pendant of Tai Lung from Kung Fu Panda, encrusted with diamonds and purple stones. The creator, J12k LaUrbe, is a jewelry designer who invites viewers to message them for custom quotes.