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27.5Talking HeadCuriosity Gap hookLifestyle
Hook
ให้เงินแฟนใช้ตามยอดแชร์
@gam.gi
4.8M followers · usually 18.8K views a post
Views
517.0K
Likes
53.6K
Comments
271
Shares
20.4K
View velocity
+29.7K views over 27.6d · ~1.1K/day · 8 observations
Promoted product
Rachi Body Sunscreen
Why it worked
The video uses a relatable and humorous 'challenge' format to gamify engagement, naturally integrating the product into the skit rather than making it feel like a forced advertisement.
Summary
A woman challenges her boyfriend to earn money based on the number of shares her video receives. Throughout the video, she jokingly gives him small amounts of money for various requests, including for a tube of Rachi sunscreen.
Structure
- 1Introduction of the challenge based on video shares
- 2Checking the share count of the previous video
- 3Giving the boyfriend money based on the share count
- 4Boyfriend asks for sunscreen and receives more money
- 5Final humorous interaction
Product placement
Original caption
ให้เงินแฟนใช้ตามยอดแชร์ #กันแดดราชิตัว #rachibody
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