Cozy girl mornin 🎀💞

@oli.dona

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SoundTikTok sound · green to blue (slowed + reverbed)

Promoted product

CeraVe Foaming Cleanser

CeraVe offers a complete line of cleansers, moisturizers and more that contain three essential ceramides to help restore the skin's protective barrier.

2 videos

Why it worked

The video taps into the popular 'cozy girl' aesthetic and self-care trends, appealing to viewers seeking relaxation and aesthetic routines. The seamless integration of multiple popular skincare brands without an overt sales pitch makes it feel aspirational and relatable.

Summary

The video showcases a cozy morning routine, starting with a shower featuring various skincare products like CeraVe cleanser and House of Toro turmeric scrub. It then transitions to preparing a healthy meal and applying several skincare products before ending with the creator relaxing and watching TV.

Structure

1Waking up and starting the shower routine
2Exfoliating and cleansing the body
3Preparing a healthy meal
4

Original caption

Cozy girl morning routine 🎀💞 #softlifediaries #selfcareroutines #morningroutine #morningskincareroutine #cozymorning @Naturium @ILLIYOON US @anua_global @Jumiso Global @Dove Beauty & Personal Care @Aveeno @CeraVe @ISNTREE US @NINELESS

More from @oli.dona

Product placement

CeraVe Foaming Cleanser (Acts: used to wash hands, produces lather, cleanses skin. Removing it would change the shower routine.) House of Toro Cosmetics Turmeric Scrub (Acts: used to exfoliate skin, produces scrub texture, cleanses and moisturizes skin. Removing it would change the shower routine.) Dove Pumpkin & Cinnamon Hand Wash (Appears: on a shelf in the shower, likely used for hand washing. Removing it would not change the video.) Olay Body Wash (Appears: on a shelf in the shower. Removing it would not change the video.) Jumiso Snail Mucin 95 + Peptide Facial Essence (Acts: applied to skin as part of a skincare routine. Removing it would change the skincare routine.) NINELESS 5% Tranexamic Acid Serum (Acts: applied to skin as part of a skincare routine. Removing it would change the skincare routine.) ILLIYOON Ceramide Ato Concentrate Cream (Acts: applied to skin as part of a skincare routine. Removing it would change the skincare routine.) CeraVe Moisturising Lotion (Acts: applied to skin as part of a skincare routine. Removing it would change the skincare routine.) Al Jawhara Niche Emirati Perfumes (Acts: sprayed on skin as part of a routine. Removing it would change the routine.) Hawas Ice For Him (Acts: sprayed on skin as part of a routine. Removing it would change the routine.)