SAMSUNG IS ABOUT

@carterpcs

7.0M followers · usually 1.4M views a post

Views

3.6M

Likes

308.4K

Comments

2.2K

Shares

1.8K

SoundTikTok sound · original sound - averyandon

Promoted product

Samsung Galaxy Z Fold 7S

Why it worked

The video leverages anticipation for a new product launch and uses a relatable "what's in my bag" format with a variety of tech and everyday items, creating a sense of curiosity and engagement.

Summary

The creator is packing a bag for a trip to London to see a new Samsung folding phone launch. They show various tech items and snacks they are bringing, including AirPods, a Dyson fan, different phones, headphones, and Hot Pockets.

Structure

1Announces trip to see new Samsung folding phone
2Starts packing bag
3Packs tech items (AirPods, Dyson fan, phones, headphones)
4Packs snacks (Hot Pockets)
5Packs accessories (sunglasses, backup phone)

Product placement

Original caption

Packing my @Samsung US Galaxy Unpacked tech bag… #carterpcs #Tech #galaxyunpacked #samsung #zfold

More from @carterpcs

More breakout videos from this creator.

Samsung: (a) it ACTS - it is the brand of the folding phone being discussed and shown. Removing it would change what happens in the video. Galaxy Unpacked: (a) it ACTS - it is the name of the event where the folding phone will be launched. Removing it would change what happens in the video. samsung.com: (b) it merely APPEARS - it is listed as the place to watch the event. Removing it would not change what happens in the video. AirPods: (a) it ACTS - they are shown as items being packed. Removing them would change what happens in the video. Dyson Fan: (a) it ACTS - it is shown as an item being packed. Removing it would change what happens in the video. Z Fold 7S: (a) it ACTS - it is the name of the folding phone being discussed and shown. Removing it would change what happens in the video. S26 Ultra: (a) it ACTS - it is the name of a phone being shown. Removing it would change what happens in the video. Beats Pill: (a) it ACTS - it is shown as an item being packed. Removing it would change what happens in the video. Sony 1000 X: (a) it ACTS - it is the name of headphones being shown. Removing it would change what happens in the video. AirPods Max: (a) it ACTS - they are mentioned as headphones. Removing them would change what happens in the video. Hot Pockets: (a) it ACTS - it is shown as food being packed. Removing it would change what happens in the video. Meta Ray Bans: (a) it ACTS - they are shown as sunglasses being packed. Removing them would change what happens in the video. Samsung US: (b) it merely APPEARS - it is a mention of the brand's US division. Removing it would not change what happens in the video.

On-screen text

SAMSUNG IS ABOUT FOLDING PHONE WITH A BRAND NEW AND NOW I'M TO SEE IT BUT FIRST LET'S PACK AIRPODS BACKUP AIRPODS BACKUP AIRPODS IN I GOT THIS DYSON FAN Z FOLD 7S TWENTY SIX ULTRA BEATS PILL SONY 1000 X THE COLLECTION AIRPODS MAX NO FOOD I'VE HEARD THE STORIES SO JUST META RAY BANS BACKUP PHONE AND LEAST I DON'T KNOW

Transcript

SAMSUNG IS ABOUT FOLDING PHONE WITH A BRAND NEW AND NOW I'M TO SEE IT BUT FIRST LET'S PACK AIRPODS BACKUP AIRPODS BACKUP AIRPODS IN I GOT THIS DYSON FAN Z FOLD 7S TWENTY SIX ULTRA BEATS PILL SONY 1000 X THE COLLECTION AIRPODS MAX NO FOOD I'VE HEARD THE STORIES SO JUST META RAY BANS BACKUP PHONE AND LEAST I DON'T KNOW