Buying our 3MO daughter her first Coach Bag ✨

@mirfinch

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SoundTikTok sound · Let me prove my love to you

Promoted product

Coach Bags

13 videos11 creators

Why it worked

The video taps into the relatable desire to buy luxury items for children, even at a very young age, and the "matching" aspect adds an extra layer of appeal. The "Bag Secured" and "She loves it ofc" text overlays create a sense of accomplishment and cuteness.

Summary

The video shows a family shopping for their 3-month-old daughter's first Coach bag, and also purchasing one for the mother. The baby is then shown with her new mini purse, appearing to love it.

Structure

1Walking to Coach store
2Showing matching mommy and daughter purses
3Paying for the bags
4Baby with the shopping bag
5

Original caption

Daddy brought his babygirl her first @Coach purse today🥹👛 Of course mommy had to get a purse too.💅🤭 We love our new bags! #coach #girldad #designerhandbags #fyp #girlmom

More from @mirfinch

Product placement

Coach (brand): ACTS - visible as a store sign, on bags, and on shopping bag. Removing it would change what happens in the video. Coach (brand): APPEARS - visible as a watermark on the baby's bag. Removing it would not change what happens in the video.

On-screen text

Buying our 3MO daughter her first Coach Bag Matching Mommy & daughter purses Thankyaaa Bag Secured She ❤️ it ofc

Velcro baby mamas, you NEED this‼️When your baby wants to be held all day but m