THIS OR THAT NICHE EDITION

@zcolognes_

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SoundTikTok sound · original sound - zcolognes_

Promoted product

Sosprio Vibrato

Why it worked

The video leverages the popular "This or That" format with a niche focus on fragrances, appealing to a specific audience interested in perfume comparisons. The creator's clear preferences and direct comparisons make the content engaging and relatable for fragrance enthusiasts.

Summary

The creator compares several niche fragrances in a "This or That" format, ultimately favoring Sosprio Vibrato in most comparisons. The video showcases bottles and discusses the scents, with the creator expressing their preferences.

Structure

1Introduction of "This or That" Niche Edition
2Comparison 1: Sosprio Vibrato vs. Louis Vuitton Imagination
3Comparison 2: Sosprio Vibrato vs. Ex Nihilo Blue Talisman
4Comparison 3: Sosprio Vibrato vs. Byredo Bal d'Afrique Absolu
5

Original caption

This or That? Niche Edition 🤷‍♂️ #fragrance #perfume #cologne

More from @zcolognes_

Product placement

Sosprio Vibrato: acts - it is a fragrance being compared. Louis Vuitton Imagination: acts - it is a fragrance being compared. Ex Nihilo Blue Talisman: acts - it is a fragrance being compared. Byredo Bal d'Afrique Absolu: acts - it is a fragrance being compared. Creed Aventus: acts - it is a fragrance being compared. Goldfield & Banks Ingenious Ginger: acts - it is a fragrance being compared. Bulgari Tygar: acts - it is a fragrance being compared.

On-screen text

THIS OR THAT NICHE EDITION SOSPIRO VIBRATO OR LOUIS VUITTON IMAGINATION? OR EX NIHILO BLUE TALISMAN? VERY VERY CLOSE BUT SOSPIRO VIBRATO. OR BYREDO BAL D'AFRIQUE ABSOLU? SOSPIRO VIBRATO. OR XERJOFF TORINO 21? I LIKE TORINO 21 BUT SOSPIRO VIBRATO. OR GOLDFIELD & BANKS INGENIOUS GINGER? SOSPIRO VIBRATO CLEARS. OR BULGARI TYGAR? WHAT THE KING IS THE NUMBER ONE THE GOAT BULGARI TYGAR?

Transcript

Sosprio Vibrato Louis Vuitton Imagination? Sospiro Vibrato. Ex Nihilo Blue Talisman? Very very close but Sosprio Vibrato. Sospiro Vibrato Byredo Bal d'Afrique Absolu? Sospiro Vibrato. Sospiro Vibrato Or Creed Aventus? Definitely Sosprio Vibrato. Sospiro Vibrato Sospiro Vibrato Or Louis Vuitton L'Immensité? Hmm Pretty good, both are pretty good. Sosprio Vibrato. Sospiro Vibrato Or Xerjoff Torino 21? I like Torino 21 but Sosprio Vibrato. Sospiro Vibrato Or Goldfield & Banks Ingenious Ginger? Sospiro Vibrato clears. Sospiro Vibrato Or Bulgari Tygar? What the king is the number one the GOAT Bulgari Tygar?