The video likely worked due to its visually appealing and aesthetically pleasing content, featuring cute, handmade ceramic pieces and a popular drink. The use of ASMR-like sounds from the whisking and pouring, combined with the satisfying visual of the layered drink, would have contributed to its engagement.
Summary
The video shows a creator making a matcha drink. They start by sifting small, fruit-shaped clay pieces into matcha powder, then add water and whisk it with a bamboo whisk. Finally, they pour the matcha mixture into a glass with milk and ice, creating a layered drink.
Structure
1Sifting fruit-shaped clay pieces into matcha powder