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4.8Silent UGCSocial Proof hook
Hook
Every artist has a first client.
@gerrytocoljr
128.1K followers · usually 6.7K views a post
Views
31.7K
Likes
3.7K
Comments
19
Shares
63
Why it worked
The video taps into a relatable sentiment for artists about their early struggles and the impact of initial support. The visual progression of the artwork from simple sketch to detailed piece is engaging and satisfying to watch.
Summary
The video shows an artist drawing a series of increasingly detailed and complex figures, starting with rough sketches and progressing to finished ink drawings. The on-screen text reflects on the importance of early clients and their trust in building an artist's confidence.
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Transcript, structure and on-screen text
6 beats and 4 lines of on-screen text — the parts you need to write your own version.
The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.
Original caption
Make the art that makes you happy first. The right audience will follow. #pogzart #art #drawing
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