Why it worked
The video taps into a relatable student experience of struggling with exams and the temptation to use shortcuts. The humor comes from the juxtaposition of a serious academic setting with the use of a 'cheat' tool, presented in a lighthearted, meme-like format.
Summary
The video shows a student using a Chrome extension called CheatMate to help them complete a Calculus 2 exam. The extension provides answers and feedback for various calculus problems, implying it's used to cheat on exams. The video ends with the student submitting the exam and receiving a perfect score.