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The video likely worked due to its relatable and humorous content, showcasing a family in a lighthearted way. The use of a funny filter and the viewer's comment about it being a filter add to the engagement and shareability.

The video shows a series of people, seemingly a family, posing for photos. The first person is an older woman, followed by a younger woman, then a man, another man, a young boy, and finally a baby girl. The video uses a filter that distorts the faces in a humorous way, and the on-screen text is a comment from a viewer asking if the person is using a filter and to "spill the family." The video appears to be a lighthearted and humorous take on family photos.