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inilah.com
@inilahcom
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Why it worked
The unexpected and humorous situation of a person sleeping in a historical display case, discovered by a governor, likely created a strong emotional reaction and shareability, making it go viral.
Summary
The Governor of North Sulawesi, Yulius Selvanus, discovered a man sleeping inside a display case at the Eks Minahasa Raad building. The man, who was startled by the governor's presence, was found in an unusual situation within the historical building.
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Transcript, structure and on-screen text
5 beats, a 25-word transcript and 7 lines of on-screen text — the parts you need to write your own version.
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Original caption
Ada momen tak biasa yang terjadi saat Gubernur Sulawesi Utara (Sulut), Yulius Selvanus, meninjau kondisi Gedung Eks Minahasa Raad, Jumat (7/8/2026). Saat berkeliling melihat kondisi gedung yang merupakan cagar budaya tersebut, Gubernur mendapati seorang pria sedang tertidur lelap di dalam lemari etalase yang memuat tokoh pergerakan Minahasa, Dr. Roland Tumbelaka. Pria yang belum diketahui identitasnya itu sontak terbangun dan tampak kaget ketika melihat Gubernur Yulius Selvanus berada tepat di hadapannya. Alih-alih marah, Gubernur justru tersenyum dan melanjutkan peninjauannya. Dalam kesempatan itu, ia menyebut kondisi gedung yang terbengkalai membuat tempat tersebut dimanfaatkan sejumlah orang untuk beristirahat. - Selengkapnya kunjungi website dengan klik link di bio atau download aplikasi di AppStore dan Google Play Store. #inilahNews #GubernurSulut #MinahasaRaad #Inilahcom
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