Why it worked
The post provides a clear, step-by-step skincare routine with visually appealing product shots, making it easy for viewers to follow and replicate. The use of Haitian Creole also likely resonated with a specific audience.
Summary
This photo post showcases a 5-step skincare routine, starting with a cleanser and ending with sunscreen. The creator presents each product with its name and a brief description, encouraging viewers to use these products for better skin management.
Structure
- 1Introduction to a filter-free standard
- 2Step 1: Cleanser
- 3Step 2: Exfoliant
- 4Step 3: Vitamin C serum
- 5Step 4: Moisturizer
- 6Step 5: Sunscreen
Product placement
La Roche-Posay Toleriane Purifying Foaming Cleanser ACTS - it is a facial cleanser that the creator uses as part of a skincare routine. Removing it would change the demonstration of the routine. Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant ACTS - it is a facial exfoliant that the creator uses as part of a skincare routine. Removing it would change the demonstration of the routine. TruSkin Vitamin C Facial Serum ACTS - it is a facial serum that the creator uses as part of a skincare routine. Removing it would change the demonstration of the routine. Dr. Althea 345 Relief Cream ACTS - it is a moisturizer that the creator uses as part of a skincare routine. Removing it would change the demonstration of the routine. La Roche-Posay Anthelios Ultra Light Fluid Sunscreen SPF 60 ACTS - it is a sunscreen that the creator uses as part of a skincare routine. Removing it would change the demonstration of the routine.