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@taylorbosmann — 22x breakout selling HaruHaru Wonder Centella Calm Cloud SPF 60 | Overshot

Locked — upgrade to Pro to open.Open on TikTokPro

21.8×Talking HeadContrarian hookLifestyle

Hook

an SPF even SPF haters will love...

@taylorbosmann

583.1K followers · usually 4.2K views a post

Views

129.3K

Likes

1.1K

Comments

92

Shares

13

SoundTikTok sound · original sound - taylorbosmann

Promoted product

HaruHaru Wonder Centella Calm Cloud SPF 60

DailyMed - HARUHARU WONDER - CENTELLA CALM CLOUD SPF- avobenzone, homosalate, octisalate, octocrylene cream

2 videos2 creators→

Why it worked

The video effectively targets a common pain point for sunscreen users (oily, sticky, or white cast finishes) and presents a solution with a relatable and enthusiastic tone. The creator's personal endorsement and the clear demonstration of the product's benefits likely resonated with viewers who have struggled to find a suitable sunscreen.

Summary

The creator introduces the HaruHaru Wonder Centella Calm Cloud SPF 60 as a sunscreen that even those who dislike sunscreen will love due to its non-oily, non-greasy, and hydrating finish. The video highlights its ingredients and benefits, emphasizing its importance in a skincare routine.

Structure

1Introduction of a special SPF
2Application and texture demonstration
3Highlighting benefits and ingredients

Original caption

the new @haruharu wonder Centella Calm Cloud SPF is now available on amazon!💜 even the most seasoned SPF haters will love this one 😮‍💨🙌🏼 #haruharuwonder #calmcloud #livewithwonderdaybyday #sunscreen #centella

More from @taylorbosmann

More breakout videos from this creator.

4Emphasizing the importance of daily SPF use

5Announcing availability and call to action

Product placement

HaruHaru Wonder Centella Calm Cloud SPF 60: ACTS - it is applied to the face, and its benefits (calming, hydrating, protecting from UVA/UVB rays, non-oily, non-greasy, non-sticky finish, no white cast) are described. Removing it would change the video's purpose. Amazon: APPEARS - it is mentioned as a place to buy the product. Removing it would not change what happens in the video.

On-screen text

an SPF even SPF haters will love... an SPF even SPF haters will love... this is the new HaruHaru Wonder Centella Calm Cloud SPF 60 if you hate it when your sun screens leave your skin looking oily or they give you a greasy or sticky finish this is the sunscreen for you this sunscreen leaves your skin feeling silky smooth and hydrated without any white cast or uncomfortable texture left behind so if you hate the feel of sunscreen and that's why you're skipping your daily protection this is the sunscreen for you centella ceramides hyaluronic acid work to calm hydrate and strengthen the skin barrier while the SPF 60 works to protect your skin from UVA and UVB rays if you're not using sunscreen you might as well throw the rest of your skincare routine out I've told you this time and time again a sunscreen even the most seasoned sunscreen haters will love the SPF for SPF haters is finally available on Amazon your SPF era starts now I'm watching you your SPF era starts now I'm watching you I promise you won't regret it

Transcript

Finally found a sunscreen that even my SPF haters will absolutely love. This is the new HaruHaru Wonder Centella Calm Cloud SPF 60. If you hate it when your sunscreens leave your skin looking oily or they give you a greasy or sticky finish, this is the sunscreen for you. This sunscreen leaves your skin feeling silky smooth and hydrated without any white cast or uncomfortable texture left behind. So if you hate the feel of sunscreen and that's why you're skipping your daily protection, this is the sunscreen for you. Centella, ceramides, hyaluronic acid work to calm, hydrate and strengthen the skin barrier while the SPF 60 works to protect your skin from UVA and UVB rays. If you're not using sunscreen, you might as well throw the rest of your skincare routine out. I've told you this time and time again. A sunscreen even the most seasoned sunscreen haters will love. The SPF for SPF haters is finally available on Amazon. Your SPF era starts now. I'm watching you. I promise you won't regret it.

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