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i wore fake shoes to school for years.
19yrs old me
no one ever noticed.
funny enough, they eventually changed my life.
this was me in college, 2012.
i was wearing fake vans here
i remember always hoping no one would look too closely
Fake Vans Shoes
i just really wanted to fit in.
originals were way too expensive for me back then
so... fake it was
and somehow, i kept getting
away with it.
no one said anything
but weirdly, that made me even
more conscious about it
everyone thought
they were real.
which should've
made me feel better
...but it didn't
no one ever caught me.
but honestly, that was never
the heavy part
wearing something fake just
slowly made me feel fake too
i think this was when something changed in me.
honestly, not affording stuff
made me feel like i was nothing.
so i decided to change that
peso by peso, i saved whatever i could
eventually i thought...
what if i sold the shoes i actually wanted?
2014. 19yrs old. student.
P5,000 savings. that was it.
found one of my first listings
THE ORIGINAL 10K KICKS CLUB 10KC
ALL LEGIT PAIRS, ALL FROM 5K TO 100K!
Michael Tieng
this one pair was basically
my entire capital
i didn't even have customers yet hahaha
i'd post in facebook group
then meet buyers myself at the LRT
For Sale: Jordan 11 "Legend Blue" Last Pair
Brand New and Authentic
Selling For: P7295
Size:
"4.5Y" fits 6 Womens
"5Y" fits 6.5 Womens
"5.5Y to 7Y" also available
Available for Meet ups sa Lrt Vito Cruz or Shipping.
Congratulations!
Michael Alfonso C.
TIENG
BACHELOR OF SCIENCE IN ACCOUNTANCY
BATCH 2014-2015
all while reviewing for
the CPA boards
passed the boards, started
my first corporate job
Michael Tieng
the business? still running
it on the side hahaha
this was me working on my laptop
while lining up for a sneaker release
my 9-to-5 never
stopped my 5-to-9
for years, it honestly looked like this.
meetups. boxes. online orders. repeat.
whatever i earned, i'd put
back into the next pair
then the orders started
looking like this
i remember thinking...
Michael Tieng
JULY PREORDER <3
wait. is this actually
becoming something?
july 2023. our first physical store.
8 years of selling online before this
we put almost everything
we saved into opening it
sometimes this still
feels weird to look at.
the kid who couldn't afford one original pair
now has stores full of them
and somehow, that little side
hustle became Sole Avenue.
12 years later, we still make sure
every pair is authentic
maybe because i remember
exactly how it felt to wear the
opposite
if you're wearing something fake
just to fit in right now... shoes, a
smile, or a whole version of yourself
this is for you. one day this will just
be a story you tell
and if you already made it past
season, i'm proud of you. i know
how heavy it was.
anyway hahaha that's my
fake shoes story.
what's yours?
something you used to be insecure about that
somehow changed your life
drop it in the comments. i read everything.
- Mike