Why it worked
The video likely worked due to its visually appealing and satisfying ASMR-like content, featuring cute, animated squishy toys that are popular on platforms like TikTok. The use of trending hashtags also contributed to its reach.
Summary
The video shows several pink, spiderweb-themed squishy toys on a grey mat. The squishies are animated to appear and disappear, with some squishing and deforming.