If you like to leave everything to the last minute then I've got the perfect thing for you.

@maryteee_

57.8K followers · usually 5.3K views a post

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458.1K

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532

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SoundTikTok sound · Paris Garden Waltz

Promoted product

Moonpigmoonpig.com

Why it worked

The creator leverages a common pain point (procrastination with gift-giving) and offers a clear, convenient solution with a tangible benefit (discount code), making the promotion feel relatable and valuable.

Summary

The creator introduces Moonpig, a website where users can order custom cards and gifts for various occasions. She highlights the convenience of direct delivery, customization options, and a discount code for Father's Day cards.

Structure

1Introduction to the problem (procrastination)
2Introducing Moonpig as a solution
3Showcasing customization and delivery options
4Offering a discount code for Father's Day
5

Original caption

This one’s for the procrastinators who leave everything to the last minute 🥲 — sus out @Moonpig Australia & thank me later 😌 (A D) #giftideas #giftshop #gifts

More from @maryteee_

Product placement

Moonpig (website that sells cards and gifts) ACTS. Removing it would change what happens in the video. Moonpig (website that sells cards and gifts) APPEARS. Removing it would not change what happens in the video. LEGO (toy building blocks) APPEARS. Removing it would not change what happens in the video. Lindt (chocolate brand) APPEARS. Removing it would not change what happens in the video. Cadbury (chocolate brand) APPEARS. Removing it would not change what happens in the video.

Call to action

use "MARY50" for 50% off

On-screen text

Newbies get 40% off cards! MOONPIG40 moonpig.com moonpig.com moonpig.com use "MARY50" for 50% off

Transcript

If you like to leave everything to the last minute then I've got the perfect thing for you. I recently discovered this website it's called Moonpig. You can basically order cards for like any type of event or celebration. And you can get them delivered straight to the person directly or you can get them sent to yourself. They literally have thousands of designs or you can even create like your own design. You can even handwrite your message and scan that into the card. I hate going and sending my own cards, I always send Matt and he always comes back with the ugliest card. If you do, if you've ever bought me a nice card, they're always so ugly. Now I've got three things coming up. I'm going to be super organized and I'm going to buy my cards now. And if you need to buy a Father's Day card, I've got a little discount for you. Use "MARY50" for 50% off. And if you need to buy a Father's Day card, you can use that. And if you're super disorganized, you can even add in like a little gift from their site. They've got so many to choose from. It's literally so convenient. Anyway, I know a lot of people will appreciate that. So enjoy.