come try the new starbucks unicorn drink with me!!!

@clocopuffs

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SoundTikTok sound · original sound - clocopuffs

Promoted product

Starbucks Unicorn Frappuccino

2 videos2 creators

Why it worked

The video leverages a limited-time, visually appealing product that generated significant buzz and nostalgia, tapping into a trend that resonated with a younger audience seeking unique and shareable experiences.

Summary

The creator excitedly shares her experience trying the Starbucks Unicorn Frappuccino, which was brought back for a limited time. She ordered it online to avoid long lines and shares her initial reaction and a rating for the drink.

Structure

1Introduction and invitation to try the drink
2Explaining the online order to skip the line
3Receiving and showing the drink
4Tasting and rating the drink
5

Original caption

it’s only here this weekend aug 15-16 so go try!!! #fyp #2016 #unicornfrap #starbucks @Starbucks

More from @clocopuffs

Product placement

Starbucks (coffee shop chain) - ACTS - visible as a logo on the cup and mentioned by name as the place selling the drink. Removing it would change what happens in the video. Starbucks Unicorn Frappuccino (drink) - ACTS - the drink is the subject of the video, shown and tasted. Removing it would change what happens in the video.

Call to action

go try!!!

On-screen text

it’s only here this weekend aug 15-16 so go try!!! #fyp #2016 #unicornfrap #starbucks @Starbucks

Transcript

come try the new starbucks unicorn drink with me!!! come with me to try the new unicorn frappuccino that starbucks just brought back. i already like ordered it online so that I just had to pick it up and then we can review it. the line is literally wrapped around the entire when I got here before I started filming it was literally nobody. thank you so much thank you have a great day you too Oh my gosh, this is so pretty. Oh my gosh. I hope it's as good as it looks. What the heck? It tastes like berry and milk. Okay, I actually give this like an 8.8 out of 10. I think it's just like a drink. I wish it was more like a smoothie. which Okay, I actually give this like an 8.8 out of 10. But thank you guys so much for coming with me to try the new drink. I should go try it. I love you guys so much. Bye.