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91.7Talking HeadBefore / After hookLifestyle
Hook
CURLEY HAIR JOURNEYnBecoming Her
@lifeoftanyamarie
1.7M followers · usually 26.1K views a post
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Product placement
Shea Moisture Coconut & Hibiscus Curl Enhancing Smoothie: ACTS - it is used to style the creator's hair, and the result (defined curls) is shown. Removing it would change the video's purpose. Walmart: APPEARS - it is mentioned as a place to purchase the product. Removing it would not change what happens in the video.
Call to action
Comment CURLS and ill dm you the link to my favorite product. Starting August 16th, you can get Walmart Cash when you purchase the @SheaMoisture Coconut & Hibiscus Curl Enhancing Smoothie at Walmart and Walmart.com!
On-screen text
CURLEY HAIR JOURNEYnBecoming HernGet Walmart Cash starting 8:16
Original caption
#SheaMoisturePartner Can't believe I'm saying this but... I'm growing my hair out queens! Comment CURLS and ill dm you the link to my favorite product. Starting August 16th, you can get Walmart Cash when you purchase the @SheaMoisture Coconut & Hibiscus Curl Enhancing Smoothie at Walmart and http://Walmart.com ! #curlyhairroutine #curlyhairjourney #washandgo
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