pov you get the uber dog on ur way to see rufus in boulder

@dylangold

319.7K followers · usually 49.2K views a post

Views

403.6K

Likes

37.2K

Comments

52

Shares

1.4K

SoundTikTok sound · original sound - dylangold

View velocity

+114.1K views over 15.3d · ~7.5K/day · 14 observations

Promoted product

The Uber Dog

Why it worked

The video leverages a novel and heartwarming concept (an 'Uber Dog') that is inherently shareable and generates curiosity. The use of a popular artist (Rufus Du Sol) and a recognizable location (Boulder) also likely contributed to its reach.

Summary

The video shows a person getting into a car that is part of a service called "The Uber Dog." The creator expresses excitement about this unique experience on their way to see Rufus Du Sol in Boulder.

Structure

1POV: Getting the Uber Dog
2Car exterior with branding
3License plate and rear view
4Loading luggage
5Entering the car
6

Original caption

highlight of the concert @The Uber Dog #rufusdusol #boulder #uber #uberdog #fyp

More from @dylangold

Product placement

Uber dog: ACTS - it is a dog that provides rides as an Uber service. Removing it would change the video's premise. The dog is the central element of the video. Uber: APPEARS - it is the service the dog is associated with, but the dog itself is the focus. Removing it would not change what happens in the video, as the dog is the unique selling proposition here. GMC: APPEARS - it is the make of the car. Removing it would not change what happens in the video. UBERDOG: APPEARS - it is the license plate of the car. Removing it would not change what happens in the video. Rufus Du Sol: APPEARS - it is the name of the band the creator is going to see. Removing it would not change what happens in the video.