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34.0Talking HeadResult / Flex hookHealth
Hook
When you're so deep in your health era that even your cookie dough has more protein than most people's dinner...
@nutritionbabe
2.0M followers · usually 3.5K views a post
Views
117.9K
Likes
10.8K
Comments
38
Shares
137
Why it worked
The video likely resonated with viewers by humorously highlighting a relatable trend of prioritizing health-conscious eating, even in indulgent foods like cookie dough. The short, punchy format and relatable on-screen text made it easily digestible and shareable.
Summary
The video features a woman holding a bowl of cookie dough, with on-screen text humorously stating that her cookie dough has more protein than most people's dinner. She then takes a bite and expresses her satisfaction.
Structure
- 1Introduction to the "health era" cookie dough
- 2Woman takes a bite and reacts
- 3Expresses satisfaction with the cookie dough
On-screen text
When you're so deep in your
health era that even your
cookie dough has more
protein than most people's
dinner...
Transcript
Okay. Wow. First thought. Transcending the game.
Original caption
Want Low Cal Protein Cookie Dough 🍪!??! ⭐️no bake recipe ready in 5 min ⭐️140 cals ⭐️ 11g protein ⭐️ 5g fiber ⭐️ GF, vegan, kosher You already have all the easy ingredients in your house. Get recipe free on ONTRA -LiB 😘 #snacks #fiber #protein #lowcalorie #cookiedough
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