Me running to Action because my favorite brand has new products

@jackym.official

6.9K followers · usually 6.2K views a post

Views

409.7K

Likes

25.1K

Comments

155

Shares

1.5K

SoundTikTok sound · RMB (Ring My Bell)

View velocity

+290.2K views over 5.2d · ~56.2K/day · 5 observations

Promoted product

JACKY M. STICK-ON NAILSjacky-m.com

Create salon-quality gel nails at home, without salon prices. Shop affordable gel polish, gel nail wraps, stick-on nails and nail tools at JACKY M.

2 videos

Why it worked

The video leverages a relatable "haul" format and taps into the creator's genuine excitement for a specific brand, making the promotion feel authentic and aspirational to viewers interested in beauty products.

Summary

The creator runs into an Action store, excited to find new products from their favorite brand, JACKY M. They browse the aisles and select several boxes of press-on nails, placing them into their shopping cart.

Structure

1Entering the Action store
2Grabbing a shopping cart
3Browsing the beauty aisle
4

Original caption

Securing my stash before they are sold out 🥹🫱🏻‍🫲🏼 #jackym #action #nails #pressonnails #stickonnails

More from @jackym.official

Product placement

Action: a discount retail store that sells a wide variety of products, including home goods, beauty products, and clothing. It appears as a location and its branding is visible on shopping carts and signage. Removing it would change the setting of the video. JACKY M: a brand that sells press-on nails and other beauty products. It is shown on the packaging of the products the creator is purchasing and holding. Removing it would mean the products are not identified.

On-screen text

Me running to Action because my favorite brand has new products ✨ Beautiful gel nails at home 💅🏼 Quick & easy without salon prices 🤍 Start your nail journey today!

Did you spot us already? 👀 #jackym #action #nails #pressonnails #stickonnails

95.8

579.6K30.1K465

JACKY M. STICK-ON NAILS

579.6Kviews@jackym.official