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78.5Talking HeadStory Open hookLifestyle
Hook
AN APOLOGY TO EVERYONE I HURT
@taylor_m_carter
2.7K followers · usually 1.2K views a post
Views
97.2K
Likes
652
Comments
13
Shares
2
Why it worked
The creator uses a trending 'apology video' format to discuss a trivial personal topic, creating a relatable and humorous contrast that encourages engagement.
Summary
A hairstylist makes a humorous, mock-serious apology video about changing her hairstyle. She refers to her previous bun as the 'Batuglia bun' and announces that she has returned to her preferred look.
Structure
- 1Humorous apology for a hairstyle change
- 2Reference to the 'Batuglia bun'
- 3Declaration that she is back to her original style
On-screen text
AN APOLOGY TO EVERYONE I HURT
the batuglia bun is gone I was a victim
in a moment of weakness but we are
SO BACK
Transcript
An apology to everyone I hurt. The Batuglia bun is gone. I was a victim in a moment of weakness, but we are so back.
Original caption
And most importantly it won’t happen again #hair #amandabatula #bun #hairstyle
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