New KFC Crazy Cheese Banjir

@kl.foodie

1.5M followers · usually 28.9K views a post

Views

1.8M

Likes

57.2K

Comments

834

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54.2K

SoundTikTok sound · Mukbang

Promoted product

KFC

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16 videos16 creators

Why it worked

The video uses high-contrast, visually satisfying 'food porn' shots of cheese being poured, which is a highly engaging format for food content.

Summary

The video showcases the new 'Crazy Cheese Banjir' menu items from KFC, demonstrating how the cheese sauce is poured over the fried chicken and burgers. It highlights the '3-pc Dunked Cheesy Crunch Combo' and the 'Cheezy Lava Box Meal'.

Structure

1Pouring cheese sauce over fried chicken
2Dipping chicken into the cheese sauce
3Displaying the menu items on a tray
4Close-up of the Cheezy Lava Box Meal

Product placement

(a) KFC: The brand's products (Dunked Cheesy Crunch, Cheezy Lava Box Meal) are the subject of the video; they are operated on by pouring cheese sauce over them and dipping chicken into the sauce. Removing these would remove the entire video content. (b) Coca-Cola: Appears as a logo on a cup on the tray. Removing this would not change the video.