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All breakouts
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151Talking HeadResult / Flex hookLifestyle
Hook
this jacket was $8 from walmart btw
@ugcxjess
1.8K followers · usually 571 views a post
Views
85.1K
Likes
9.7K
Comments
93
Shares
1.1K
Promoted product
Walmart
Walmart - Save Money. Live Better.
Why it worked
The video leverages a high-value, low-cost 'find' which creates immediate viewer interest, combined with a clear, low-friction path to purchase.
Summary
The creator showcases an $8 jacket she purchased from Walmart. She directs viewers to her ShopMy link in her bio to find the item.
Structure
- 1Creator models an $8 jacket
- 2On-screen text identifies the retailer
- 3Creator provides a call to action to her bio link
Product placement
Walmart: (a) ACTS — the creator identifies it as the source of the jacket, providing a specific price and retailer for the item being showcased. Removing it would change the video as the recommendation of where to purchase the item would be lost.
Call to action
linked in my shopmy in my bio!!
Original caption
You really cant get better than this 💗 linked in my shopmy in my bio!! #walmartfinds #walmartfashion #fallfashion #shopmy
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