Why it worked
The video uses high-quality, close-up visuals of the product swatches to immediately demonstrate the texture and color payoff, which is highly effective for beauty product discovery.
Summary
The creator showcases the Anastasia Beverly Hills Sugar Kissed Lip Trio Kit by displaying the packaging and swatching the lipstick, lip gloss, and lip liner on their hand. The video highlights the product's suitability for holiday makeup looks.
Structure
- 1Displaying the product packaging
- 2Showing the individual items in the kit
- 3Swatching the products on the hand
Product placement
(a) Anastasia Beverly Hills Sugar Kissed Lip Trio Kit: its components (lipstick, lip gloss, lip liner) are swatched on the creator's hand, demonstrating their texture and color; removing this would remove the entire purpose of the video. (b) Anastasia Beverly Hills: the brand name appears on the packaging and the individual products; removing this would remove the product identity.