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69.9Silent UGCOther hookLifestyle
Hook
scooby doo themed speakeasy SPOOKY ISLAND AT THE MARMONT (FORNO) Columbus, OH
@cloangelique
6.8K followers · usually 924 views a post
Views
62.5K
Likes
6.5K
Comments
33
Shares
2.8K
Promoted product
The Marmont
Why it worked
The video leverages a popular nostalgic theme (Scooby-Doo) to create a unique, highly visual 'experience' that encourages local discovery and social sharing.
Summary
The creator visits a Scooby-Doo themed pop-up speakeasy called 'Spooky Island' located at The Marmont in Columbus, Ohio. The video showcases the themed decor, specialty cocktails, and food offerings.
Structure
- 1Introduction to the themed speakeasy
- 2Walking through the entrance
- 3Showing the themed menu and decor
- 4Displaying the specialty drinks and food
- 5Final shots of the atmosphere
Product placement
The Marmont (a bar/restaurant) ACTS: it is the location being visited, its menu items (drinks, pizza, appetizers) are shown being consumed, and its branded menu/decor is featured. Removing it would change the entire video. Forno (a restaurant) APPEARS: it is mentioned in the on-screen text as the location of the speakeasy, but the video focuses on the 'Spooky Island' experience at The Marmont.
Original caption
Spooky Island at the Marmont | I love a theme and a yummy drink! been wanting to check The Marmont out for a while & was lucky to get reservations! ✨ #forno #columbus #columbuscreator #columbusinfluencer #spookyisland
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