This is how she's ready in half the time

@dealswithty

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SoundTikTok sound · original sound - dealswithty

Promoted product

Shark Glossi

Free Shipping at $35. Shop Shark Glossi 2-in-1 Hot Tool And Air Glosser Shark Beauty

2 videos2 creators

Why it worked

The video leverages a relatable 'day-in-the-life' interaction and addresses the viewer's primary objection—price—by immediately highlighting a coupon, making the product feel like a 'must-have' deal.

Summary

A creator demonstrates the Shark Glossi hair dryer brush, highlighting its dual functionality and the discount available through TikTok Shop. The video serves as a soft-sell recommendation for the product.

Structure

1Introduction of the Shark Glossi
2Discussion of the price and coupon
3Demonstration of product features
4Explanation of time-saving benefits

Original caption

I can’t believe she got the shark glossi for that much.. #sharkglossi #hairtools #blowout #hairtok #sharkbeauty

More from @dealswithty

Product placement

Shark Glossi: (a) ACTS — it is held, demonstrated as a hair dryer and brush, and its interface is shown. Removing it would change the entire video. TikTok Shop: (b) APPEARS — it is the marketplace interface shown on the phone screen. Removing it would change the shopping context but not the product demonstration itself.

Call to action

Check out showcase for the best deals on tiktok

On-screen text

This is how she's ready in half the time

Transcript

Hey, are you about ready? Wait, you got the Shark Glossi? Isn't this thing like $180? I mean, normally it is, but wait till you see the coupon. And after having it, I would definitely pay full price, but if you scroll down, you can get it even cheaper. Okay, well, what makes this thing so special? I mean, it's like a brush and a hair dryer all in one, so I can get ready in half the time. And it gives me the perfect blowout without the frizz or heat damage. And it's super easy to use. You can use it on wet or dry hair, and you've got your heat and your fan settings right here. You tell me it saves you time getting ready and you got it while it was on sale? Exactly. Okay, well, where'd you even find it? I got it on TikTok, but this color is already sold out, so I'll drop that link down below.