what is this called?

@gaupukomacquannn

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SoundTikTok sound · Comedy Scenes - Comical, stupid, odd, lovely (Drumless)(1441321)

Why it worked

The use of a popular, humorous filter combined with a simple, interactive 'guess the item' game keeps viewers engaged through the entire duration of the video.

Summary

A talking-head video features a dog filter character quizzing the viewer on the names of various spices. Each spice is shown with a countdown timer before the English name is revealed.

Structure

1Introduction of the spice quiz format
2Sequential identification of common spices
3Final reveal of the last spice

On-screen text

what is this called? 八角 8 7 6 5 4 3 2 1 Star anise 八角 what is this called? 肉桂 3 2 1 Cinnamon 肉桂 what is this called? 香叶 3 2 1 Bay leaf 香叶 what is this called? 胡椒 3 2 1 Pepper 胡椒 what is this called? 花椒 3 2 1 Sichuan pepper 花椒 what is this called? 茴香 3 2 1 Fennel 茴香 what is this called? 孜然 3 2 1 Cumin 孜然 what is this called? 丁香 3 2 1 Clove 丁香 what is this called? 草果 3 2 1 Black cardamom 草果 what is this called? 陈皮 3 2 1 Dried tangerine peel 陈皮

Transcript

what is this called? Eight angles. Star anise. what is this called? Cinnamon. Cinnamon. what is this called? Perfume leaf. Bay leaf. what is this called? Pepper. Pepper. what is this called? Flower pepper. Sichuan pepper. what is this called? Fennel. Fennel. what is this called? Cumin. Cumin. what is this called? Clove. Clove. what is this called? Grass fruit. Black cardamom. what is this called? Chenpi. Dried tangerine peel.