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422App DemoOther hookConsumer Apps
Hook
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@effect6521
35.8K followers · usually 2.2K views a post
Views
800.3K
Likes
10.1K
Comments
1.2K
Shares
2.3K
Why it worked
The video uses a recognizable pop culture reference and a quick, satisfying visual transformation to capture attention.
Summary
The video shows a screen recording of a phone interface being used to apply a video filter or effect to a clip of Jack Sparrow from Pirates of the Caribbean. The effect is then applied to a clip of a bird.
Structure
- 1Screen recording of a video editing interface
- 2Applying a filter to a movie clip
- 3Applying the same filter to a bird clip
On-screen text
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Original caption
#tutorial #viral #effect6521
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