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Trying to take your product viral on TikTok? Overshot shows you the hooks, formats, and sounds that other products used to breakout.

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@dentagrafix — 19x breakout selling DentaGrafix | Overshot

Locked — upgrade to Pro to open.Open on TikTokPro

18.8×Talking HeadPOV / Skit hookHealth

Hook

When a patient says they want a normal clear retainer:

@dentagrafix

27.1K followers · usually 12.7K views a post

Views

238.1K

Likes

10.4K

Comments

22

Shares

14

SoundTikTok sound · EverybodyMakesMistakes

Promoted product

DentaGrafixdentagrafix.com

DentaGrafix offers custom-designed graphic stickers that can be applied to clear dental retainers, allowing for personalized patterns and themes.

Why it worked

The video uses a relatable 'expectation vs. reality' humor format to introduce a niche, visually interesting product that solves a common aesthetic complaint in orthodontics.

Summary

A dental professional uses a humorous audio clip to showcase custom-designed, colorful retainers as an alternative to standard clear ones. The video highlights the product's unique aesthetic appeal to patients.

Structure

1Text overlay sets up the scenario
2Creator holds up a standard clear retainer model
3Creator reveals the custom colorful retainer model
4

Original caption

Do you like the rainbow on bottom and star on top? #fyp #everybodymakesmistakes #retainer #orthodontist #entrepreneur #MusicLesson #dentist

More from @dentagrafix

More breakout videos from this creator.

Creator smiles while showing off the product

Product placement

The creator displays a custom-designed, colorful retainer from DentaGrafix as a contrast to a standard clear one.

On-screen text

When a patient says they want a normal clear retainer:

Sooo many requests to see them on someone so here you go!! #retainers #ordinaryi

7.7Mviews·@dentagrafix

Reply to @them.imvu.steppas Let us know what your favorite colors or hobbies are

1.3Mviews·@dentagrafix

But have you seen our newest videos? #fyp #ordinaryisover #orthodontist #dentist

314.9Kviews·@dentagrafix

Those aren’t the only options anymore! #ordinaryisover #retainer #fyp #OriginalM

278.6Kviews·@dentagrafix

Reply to @christmas_halloween31 31 total designs! #ItBeLikeThat #countdown #ordi

retainer charms

121.1Kviews·@dentagrafix

Reply to @alexandriasphotography Yes we do! #fyp #ordinaryisover #NeonShadow #My

107.6Kviews·@dentagrafix

You like pink? We got you covered! #pink #retainers #fyp #orthodontist #ordinary

113.7Kviews·@dentagrafix

You was right...#orthodontist #ordinaryisover #dentagrafix #retainer #Stitch #Im

104.5Kviews·@dentagrafix

RIP Eddie Van Halen, you will be missed! #eddievanhalen #rip #retainers #ordinar

Reply to @.hannahjo Had to do one more purple! #purple #fyp #ordinaryisover #Ori

63.5Kviews·@dentagrafix

Reply to @parmistalaei What are some of your favorite patterns? #fyp #retainer

We will throw them at you if that’s what it takes. #ordinaryisover #retainer #fy