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23.4Talking HeadDirect Question hookB2B
Hook
Du willst ein Unternehmen gründen?
@jennyadamczak
3.0K followers · usually 3.5K views a post
Views
77.7K
Likes
2.7K
Comments
44
Shares
79
Why it worked
The video uses a relatable, high-energy trending audio to validate the anxiety of new founders, quickly establishing the creator as an authority figure who can simplify the process.
Summary
A creator uses a trending audio to highlight the overwhelming number of questions a new entrepreneur faces. She concludes by positioning herself as a source of guidance for those starting a business.
Structure
- 1Identify the pain point of starting a business
- 2List common overwhelming questions founders face
- 3Offer reassurance and a call to follow for help
Product placement
The creator positions herself as an expert consultant for entrepreneurs, linking to her professional services in her bio.
Original caption
#startup #gründen #gründerin #entrepreneur #femaleentrepreneur #femalefounder #frauenimbusiness #girlboss #SmallBusiness #smallbusinesstips
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