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10.1Talking HeadHow-To hook
Hook
The PPP Checklist To Apply!
@hughmeyerofficial
2.6K followers · usually 805 views a post
Views
8.0K
Likes
32
Comments
3
Shares
13
Why it worked
The video addresses a timely and relevant topic (PPP loans) with a clear, actionable resource. The use of on-screen text and a direct URL makes it easy for viewers to access the information, and the mention of a priority deadline creates a sense of urgency.
Summary
The speaker provides a checklist for applying for PPP loans, directing viewers to SBA.gov and Fundbox.com for resources and application. They emphasize the importance of applying by next Tuesday for businesses with 20 or fewer employees to get priority.
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Transcript, structure and on-screen text
4 beats, a 117-word transcript and 2 lines of on-screen text — the parts you need to write your own version.
The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.
Original caption
The PPP Checklist! What you need to apply #SmallBusiness #ppp #loan #moneytalks
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