Ding dong, I know you can hear me

@purrgameplay

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11.8M

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114.0K

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Selling · Mobile App

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Why it worked

The video uses a popular, catchy song paired with a visually satisfying and slightly creepy 'pulling' mechanic that creates immediate curiosity and high retention.

Summary

A first-person mobile game simulation where the player uses a remote control to pull a horror-themed character out of a television screen. The character is then manipulated by the player to interact with the environment.

Structure

1Player aims remote at TV
2Horror character is pulled out of screen
3Character falls to the floor
4Player drags character around the room

Product placement

The video is a direct gameplay recording of a mobile game, serving as a native promotion for the app itself.

Transcript

Ding dong, I know you can hear me. Open up the door, I only want to play a little. Ding dong, you can't keep me waiting, it's already too late for you to try and run.