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9.7KSilent UGCPOV / Skit hook
Hook
when your parents set up a “college fund” bucket 23 years ago but nobody ever opened it
@moistshamwow
11.9K followers · usually 2.2K views a post
Views
21.6M
Likes
3.3M
Comments
3.9K
Shares
9.5K
Why it worked
The video leverages a relatable, nostalgic, and visually satisfying concept of long-term savings, which naturally encourages viewers to comment on what they would do with the money.
Summary
A person shows a large water jug filled with coins and dollar bills that has been sitting for 23 years. The video focuses on the visual of the accumulated savings.
Structure
- 1Show the large jug filled with money
- 2Zoom in to show the contents
- 3Reveal the long duration of the savings
On-screen text
when your parents set up a “college fund” bucket 23 years ago but nobody ever opened it
Original caption
at this point its part of the family #college #investingtips
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