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471Text-HeavyDirect Question hook
Hook
Them: What's the ROI on the new marketing campaign?
@superfunvictoria
1.0K followers · usually 453 views a post
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Super Fun Marketing Podcast
I just launched a marketing podcast!! (that's me, Victoria, your host!)
Summary
The first slide questions the ROI of marketing campaigns, while the second slide shows a cluttered desk with various marketing tools and a sad character, implying the difficulty of measuring ROI. The post promotes the Super Fun Marketing Podcast.
Original caption
Is trying to measure everything hurting B2B marketing? I’m all for data and measurement (and i think this is an important skill for all marketers) but does chasing marketing ROl and leads stop B2B marketers from pushing the boundaries? Is this why B2B marketing seems like the same old playbooks over and over? What do you think and how do you find this balance as a B2B marketer? #superfunmarketingpodcast #superfunmarketing #b2bmarketingtips #saasmarketing #b2bmarketing #saasmarketing #marketing #contentmarketing #podcasts #podcastsformarketers #marketingtrends
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