The video likely worked because it tapped into a common sentiment of perceived overpricing and value for money, using a visually striking display of cash to grab attention.
Summary
The video shows a large stack of US dollar bills being fanned out. The on-screen text questions why people pay over $200 for items when they can be bought for $15, implying the items are not worth the high price.
Structure
1Showing a stack of money
2Questioning high prices
3Revealing the low price
4Implying value
On-screen text
can't believe people actually pay $200+ for these when there $15 each
Transcript
I said we have no one you got. You'll be happy. Or what's going to do? Or what's going to do?