Sitting in the backseat of my car

@sublimeremains

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SoundTikTok sound · Cannock Chase

Promoted product

Horseshoe crab hat

STORE – Sublime Remains

3 videos

Why it worked

The video succeeds by showcasing a highly unusual and visually striking product in a casual, authentic way, leveraging the 'wearable art' trend to generate curiosity.

Summary

A creator showcases a unique, handmade horseshoe crab-shaped leather hat by putting it on and dancing to music. The video serves as a teaser for an upcoming product drop.

Structure

1Creator holds up the unique hat
2Creator puts the hat on
3Creator adjusts the hat
4Creator dances while wearing the hat

Product placement

The creator is wearing and demonstrating the horseshoe crab hat throughout the video.

Original caption

Horseshoe crab hats drop this weekend! :) #SublimeRemains #WearableArt #LeatherArt #FineArt #ChicagoArtist #LeatherDesign #millinery #Handmade #Design #FashionTikTok #Fashion #leatherwork #handsew #designer

More from @sublimeremains

More breakout videos from this creator.

Transcript

Sitting in the backseat of my car with my arms around my guitar and the rain falls from the roof of the world. Nothing around just the trees and the ground. There's a bird in a tree.