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34.6Silent UGCCuriosity Gap hook
Hook
People say I'm obsessed with this...
@dewrlla
14.3K followers · usually 1.5K views a post
Views
52.9K
Likes
2.6K
Comments
2
Shares
76
Why it worked
The video leverages the 'obsessed' trend to build a relatable personal brand for women in tech, using high-quality, aesthetic B-roll that appeals to a specific professional niche.
Summary
A woman showcases her daily life as a software engineer, highlighting her focus on coding and tech-related events. The video emphasizes her dedication to her profession through various clips of her working on a laptop.
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Transcript, structure and on-screen text
4 beats and 1 lines of on-screen text — the parts you need to write your own version.
The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.
Original caption
Coding obsession 💻 #womeninstem #womenintech #techtok #swe #dewrlla #fyp #coding #techindustry
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