Telling my mom im retiring her...

@jedy.hustless

68.3K followers · usually 4.4K views a post

Views

1.7M

Likes

248.5K

Comments

3.1K

Shares

13.5K

Why it worked

The video leverages a high-emotion, aspirational narrative that resonates deeply with viewers, focusing on the universal desire to provide for one's parents.

Summary

A young man calls his mother to tell her that his business is doing well and he is retiring her from her job. The mother is visibly moved and expresses her gratitude to her son.

Structure

1Creator calls his mother
2Announces he made $30k this month
3Tells her she is retired
4Mother reacts emotionally
5Creator promises to cover all bills

On-screen text

Telling my mom im retiring her...

Transcript

Yo mom. How you doing? You know my uh I just want to tell you that my business you know it obviously has been doing pretty good. I made over $30,000 this month. Really? Yeah and uh I just want to let you know that I don't want you uh I don't want you working your job anymore. You know I'm gonna I'm gonna take care of all the bills. I want to I want to retire you. Oh thank you thank you my son. My honey thank you. Thank you. Are you crying? Yeah. Now but yeah I'm gonna uh I'm gonna take care of all the bills. You don't got to worry about the bills anymore. Yeah you're officially you're officially retired now. Yeah. You can just stay home, do whatever you got to do. Thank you thank you. All right yeah I just want to let you know that I'm gonna uh I'm gonna come home in a little bit. I'm just out right now doing some business stuff. All right bye. Have a good one. Love you too. Bye.