Why it worked
The video taps into the popular trend of rating and showcasing user-generated content, specifically "setups." The visual appeal of diverse and aesthetically pleasing desk setups, combined with concise ratings and descriptive words, makes it highly engaging and shareable within the target audience interested in tech and interior design.
Summary
This TikTok slideshow features a series of user-submitted desk setups, each rated and described with a short adjective. The video progresses through various setups, showcasing different aesthetics and configurations, from "sooo clean" to "cozy" and "minimal."
Structure
- 1Introduction slide: Rating setups pt 10
- 2First setup rated 9.3/10, described as "Sooo clean"
- 3Second setup rated 8/10, described as "Cozy"
- 4Third setup rated 10/10 with laughing emojis
- 5Fourth setup rated 9/10, described as "Cleann"
- 6Fifth setup rated 9.5/10, described as "Minimal"
On-screen text
Rating setups pt 10
9.3/10
Sooo clean 🔥
8/10
Cozy
10/10
9/10
Cleann
9.5/10
Minimal 🔥